Welcome

Hello! I’m a scrappy mixed method researcher with 10+ years of experiences ranging from the depth of cross-cultural academic work ๐ŸŽ“ to fast-paced video game startups. ๐Ÿ‘พ

My specialty is in working with a variety of businesses and product teams on uncovering “the ask behind the ask” and delivering truly impactful insights in formats that are simple to understand & disseminate.

  • Turned player motivation research into actionable archetypes
  • Uncovered what drives game sub-genre purchase decisions (and where competitors fall short)
  • Stress-tested new social features before launch
  • Established quant benchmarks to track product health over time
  • Measured appetite for new features with statistically representative samples

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A bit more on my professional background:

Read about my background and past work & educational experiences.
I’ve done professional dev consultations & workshops (e.g., resume & cover letter reviews).

Check out my YouTube channel. It’s a science series to help anyone understand complex & cool topics!
I’ve written on a range of topics: evolution of our diet, healthy eating perceptions, statistics. Full access here!

Check out some of my videos:

One of my science communication chats on my YouTube channel – Explain it Like i’m 10 in Under 10!

Follow Me & Connect!